A design heavily influenced by ’90s sportswear, where skateboarding and music collide. PUMA and Australian skate label Butter Goods are back with a second drop, following the release of their debut collection last September. The collection interpreted things through the lens of PUMA’s skate program. (if they had one)
The sophomore collection features their second spin on the PUMA Slipstream Lo, available in two colorways, as well as their take on the classic PUMA Suede VTG. This time going for a hairy suede look in Blue and White colorway options.
Liv.e and Mndsgn at the Vintage Synthesizer Museum in Los Angeles, wearing the two colorways of the PUMA Slipstream Lo Photo Credit, Atiba Jefferso
Striking graphic co-branding and retro-inspired colorways on the apparel create a standout offering of both classic streetwear and bold, statement looks. Apparel includes windbreakers, shorts, tees, and more come with ’90s-inspired prints and designs and sports-inspired accents.
The PUMA x Butter Goods Spring 2022 collection will be available on April 23rd via PUMA.com, the Butter Goods website, and select stockists worldwide. Check out the Butter® / Puma SS22 Lookbook for more detailed images of the collection.
A promo video below stars an animated Super PUMA, the brand’s retro mascot, voiced by Usain Bolt. Who chases a butterfly after interrupting his meditation, after losing his sneaker his led back following the sounds of recording artists and producers Liv.e and Mndsg. The two worked together to create and produce an original song for the campaign.
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